People say that one of the biggest lies ever told in the internet is: I read and agree the terms and privacy. And we all did it at one point in our life, because the Policies & Principles in most cases are really long and we are not interested in learning them. But is this a good thing? Signing up for something and then not knowing what have you agreed to do or not to do? Everyone that uses the internet is familiar with Google, and knows that the company owns YouTube, Gmail and other websites where people have to read Policies and agree to them. The company now has decided that they want to gather all of this information that we believed that is safe, and to use it as one. In their webpage, Google has given this statement: We’re getting rid of over 60 different privacy policies across Google and replacing them with one that’s a lot shorter and easier to read. Our new policy covers multiple products and features, reflecting our desire to create one beautifully simple and intuitive experience across Google. They said that these changes will take effect from March 1 2012 but people have started criticizing these changes and saying that they are just trying to rival Facebook with these changes. Senior Ovum analyst Andy Kellett said: “Something I am interested in this week, I might not be interested in next week. I use Google’s facilities as both a private individual and in my professional life. Which bit are they going to give back to me?” The Google’s director of privacy, product and engineering, Alma Whitten said that the company is trying to simplify current privacy settings and make it easier for users: “We’re rolling out a new main privacy policy that covers the majority of our products and explains what information we collect and how we use it in a more readable way”. Whether it will be for the best or not only time will tell, but these privacy changes will definitely have a big effect in our way of searching the net.
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