Having a website is the easiest and greatest way to connect your self or your business with costumers or anyone else. In the past, small businesses which were losing their market, all that they could do is closing their shop, and trying to find a new business idea. You could not fight the big competitor in that way. Today, you are or not a successful business you can create a website and making your business to continue his way by providing or selling or in any other way that you had found useable for your business. Website is making easy, much cheaper and available to reach any market in the world you will like. However, unfortunately there are some rules that in one side have brought instant success for some persons or businesses but in other side was an absolute disaster to them. Why?
In fact there are so many tips, rules or mistakes that can’t or should never happen. We can’t include here all of them, but we will show you just the most important that we pick for you.
Content; Not only will help your web be easy searched on search engine and ranked on higher list, bur also this is important for your visitors. Your web should be very usable and most of the case it should show to 80-90% of the most important things that a costumer or visitor is looking for. So, get away all those ads, confusing navigation and other in the center or all around of the web, complicating what the visitor is about to see.
Layout and Colors; It is related to content. Layout is the way how the content is displayed. Layout effects on the satisfaction of visitors. Keep your pages clean and very simple. Try not to use any elements that are not very important, by giving that a nice and pure web. Colors are also important part of the web. You should know that browser have their standard colors hat are used for links (blue for links, violet for visited one, and red for active links). So when you give colors to your web you are risking confusing visitors, so try to make them acceptable and do not mix them with links.
And least but not least important is Search and Sitemap. You should keep in mind that you can not show everything on your fist page. Materials want or not should be hidden by giving to viewers only most recent or most important content. And in order to find any material that is not displayed you should have a search button and implement the search functionality. Search results most are exact and accurate as possible. The Sitemap will help users to clearly see the structure of the web. His way they easily will jump example from the home to the contact page.